Recital

The startup which raised $42.2 M funding and will be giving tough competition to the transportation apps Today's story is of two IIT Graduates, their idea, planning, execution and success. Amit Singh, an IIT Delhi passed out and Deepanshu Malviya, an IIT Kanpur passed out met each other while working at Jabong. Having that entrepreneurship soul, both invented an idea to solve an attention seeking problem. In the year, 2014 Delhi Government was trying its best to remove the tag from itself as one of the world's most polluted cities by controlling the number of private cars used every day. This duo came up with the ideaof ' Shuttl ', an easy commute for daily office goers. Amit Singh, co-founder of Gurugram-based has raised $11 million in Series B funding led by Amazon Fund and Dentsu Ventures, told “As cars go up, we try to build more roads and flyovers. But what is equally important is to solve the problem from a demand side. And that is by means of enc...

"Innovation distinguishes between a leader and a follower"  -- Steve Jobs The word, Innovation has become a trendy hashtag and in the last few years it is seen that all the organizations are interested in being "innovative". We all know the reason for this publicity is the success of the startups like UBER, PHONEPE, BOOKMYSHOW, MAKEMYTRIP etc. First, we need to know what actually this 'innovation' is. Two vague perception is held by a lot of people about this word. Innovation is not creation : A lot of us believe that innovation is creating something out if the blue, an idea. It's just not an idea but many other factors are there to be considered. For example, if an organization wants to innovate, they have to create something new which will make their productivity increase without going out of budget. They also have to do research about it's realistic approach before implementing it. Without having a future plan, an organizat...